WFA Spotlight: Stronger relationships produce stronger results – the proof

Description:

Does the strength of relationship between marketer and agency correlate with effective work?

Combining unique sets of data from WARC and Aprais this ground-breaking research has answered this question with an emphatic ‘yes’. The implications are profound for marketers and their agencies, and arguably for any business relationship. The analysis has revealed that award-winning relationships are stronger, on average, both when clients score their agencies and when agencies score their clients.

Join us, together with Aprais and WARC to hear the results and to learn what you can do to bring your team relationships to an award-winning level.

 Speakers:

• Kim Walker – Chairman, Aprais
• Amy Rodgers – Head of Content, WARC Creative
• David Tilman – SVP, WARC

About this webinar:

This webinar is for WFA members and members of WFA national advertiser associations only.

*This webinar is exclusive for WFA corporate members and the client-side members of the national advertiser associations in WFA.

Registering for WFA webinars will require that you login or create an account on the WFA site.

Welcome!